SEO

The Difference Between SEM and SEO

SEO (search engine optimization) and SEM (search engine marketing) are similar terms, but they are not interchangeable. There are several tactics that can help your website rank well in organic search engine results using SEO (search engine optimization). SEM (search engine marketing) is another effective tactic for Internet businesses, and it includes things like search engine …

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7 Key Ingredients Of A Successful Ecommerce Site

Well, you are ready to take your business to the next level and start your online store, fine and good. But have you thought about what an online store website requires to make a profit? An e-shop needs more than good product photos and payment functionality, you also need to think about the experience you will offer …

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7 Tips For Creating More Binding Newsletters

Newsletters are a great way to connect with your audience and keep them informed about your business because they are personal, targeted and consistent. According to studies, the right newsletters can “guarantee the site’s consistent traffic, persuade them and even sign up for webinars, other event listings and product sales. However, they are effective only if …

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SEO Copywriting: What it is and how to improve your SEO ranking

SEO means search engine optimization. Search engine optimization is the process of optimizing your website. The purpose of SEO is to make your website or blog rank higher in search engines for specific keywords. These are the words and phrases you type to search for a product or service. The most popular search engines we all know today …

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Structured data to boost SEO

Structured data: for better ranking and a higher click-through rate The structured data of your website is crucial to improving your visibility in search engines. Thanks to micro-data, visitors can more easily find the information they are looking for. So you can boost your SEO and natural referencing. Why use structured data on your website? Having structured data leads to …

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