Launching a business eCommerce site can be quite stressful. You want to make sure you choose a platform that not only has an environment that is easy for customers to use but also offers such a level of security and support, removing any worries from you and your customers while shopping.
There are several eCommerce platforms out there to choose from. The platform of our choice is WooCommerce (an open source eCommerce with plugin from WordPress).
I asked one of our UI / UX developers to list some of the reasons why he thinks WooCommerce is the best eCommerce platform. Check what he has to say:
1 – It’s free!
Most eCommerce platforms cost a lot of money. Some may assume that because it is free, it may be a basic choice and perhaps not a professional eCommerce solution. However, they are wrong!
WooCommerce offers detailed order tracking, customer engagement tools that enable merchants to view completed and open orders, update delivery statements, apply discounts, adjust tax arrangements, manage inventory, customize and set coupon codes. All professional eCommerce stores should do this.
2 – It is easy to use and apply.
WooCommerce is extremely user friendly, especially compared to other major platforms. As it is a WordPress plugin, it is equally user friendly and allows users who already know / use WordPress to easily make the transition to eCommerce. With 53% of all sites on the internet currently using WordPress, it means that there are several people out there who will find using WooCommerce relatively easy!
3 – It is customizable and can be developed in parallel with your business.
WooCommerce is customizable because there are hundreds of free and paid extensions to add to its extra features in your WooCommerce store. These extensions include applications and services related to accounting, payments, marketing, reporting and more. This allows you to choose the extensions that suit you and customize them for your store.
4 – It is reliable and offers very good customer service.
WooCommerce has been around since 2011 and has become known as a large and reliable eCommerce platform that has greatly improved over the years. The developers of the platform have a long history of reliability and professionalism with their products and service.
Currently, 42% of eCommerce sites on the internet use WooCommerce, which shows that it is a trusted platform. This percentage is huge compared to the other top platforms (Shopify – 7% and Magento – 4%).
If you’re looking for a user-friendly, easily customizable platform that most eCommerce sites trust, look no further than WooCommerce!